Did you know out-of-home advertising is the most trusted medium? Its real-world presence boosts brand legitimacy and visibility.
Bold and un skippable, billboards are the perfect solution to digital fatigue, complementing your digital marketing efforts to enhance both search and display ads.
Mystic Media Live offers various billboard options, from classic highway bulletins to pedestrian-friendly posters, hand-painted wallscapes, and large spectaculars. We also provide digital LED billboards for dynamic videos and animations, enhancing your brand’s impact.
Billboard ad pricing depends on factors like season, location, and duration. Contact Mystic Media Live today for details on billboard advertising costs for your brand.
Increased ROAS – Adding out of home increases search’s return on ad spend by 40%.
More Likely to Engage – Exposure to OOH makes consumers more likely to engage with the same ad elsewhere.
Most Trusted – More people trust out of home than any other ad medium.
Find the right assets to reach your target audience. Our opportunities can help deliver impact where it matters most for you.
Billboard advertising delivers unmatched impact! As the most trusted, best-liked, and top-choice out-of-home medium, it achieves the highest notice and recall rates at the lowest cost per thousand impressions (CPM). Billboards don’t just boost brand awareness—they drive full-funnel results, from consideration and intent to purchase.
Effective billboard creatives thrive on simplicity. Follow best practices: use bold colors, concise messaging (seven words or fewer), and limit to one clear call-to-action or contact method. Prioritize originality, high production quality, and relatability to maximize engagement and impact.
Billboard ads can now go beyond static visuals—digital out-of-home (DOOH) opens the door to interactive experiences. Advertisers can leverage dynamic data feeds, real-time triggers, immersive 3D creatives, and geospatial augmented reality (AR). Small-format digital displays take it further, enabling features like QR codes and instant content updates for seamless audience engagement
Traditional billboard campaigns typically run for four-week flights, while digital billboards provide enhanced flexibility—allowing for hyper-targeted, shorter-duration messaging. On the other hand, permanent billboard placements (or ‘perms’) build lasting credibility and brand recognition by maintaining a consistent, long-term presence in key communities.
The effectiveness of billboard campaigns can be measured through advanced attribution studies, tracking key metrics such as brand lift, sales impact, website visits, app downloads, media tune-in rates, and foot traffic. Additionally, social media engagement and—for small-format OOH campaigns—QR code scans provide valuable performance insights.
Make Your Brand Unforgettable – Advertise with Mystic Media Live Today!
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